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concert invitation

Purpose

These shopping preview CDs for the arts festival Lazy Daze were introduced during my time working with the Town of Cary. Containing a list of participating artists, artwork samples, a printable shopping list, and maps.

Audience

This invitation is intended for local Cary residents who are interested in attending the Lazy Daze festival. In this introductory year, the CDs were distirbuted in local Hallmark stores and Town facilities.

Process

In the process of designing this CD cover, I:

  • Examined previous marketing materials to stay within the Town's brand.
  • Selected fonts and colors to match the provided artwork.
  • Laid out and designed the CD cover.